The Rise of Product-Led Growth

06/10/2021 11.40 - 12.00

MainMain stageKeynote

Product-led growth (PLG) is becoming an increasingly popular growth strategy for many companies worldwide. Companies, such as Hubspot, Zoom, Calendly, and Slack are often used as best-case examples of a PLG go-to-market (GTM) strategy and since the events of the global pandemic, it is becoming increasingly more popular for companies seeking ways to help users taking control of their desired software to get their jobs done.

In this presentation, you’ll learn the rising importance of PLG and how it can help accelerate the growth of a company.

Ramli John
Author, "Product-Led Onboarding"Managing Director, ProductLed