The Scaletech Conference is an invite-only gathering of growth-stage founders, business pioneers, analysts, and hard-core technologists that focuses on finding asymmetric advantage through technology.

In 2018, Georgian Partners—the biggest growth-stage VC firm in Canada—asked Embrase to put on a day of content for their portfolio executives and some invited guests. The result was Scaletech, a packed day of content and networking to a carefully curated audience. The conference is the brainchild of Alistair Croll, an author, and entrepreneur who Co-Chairs O’Reilly Media’s Strata Conference, is a Founding Partner of Montreal’s Startupfest, and founded the FWD50 Conference on digital government. Things, as they say, went better than expected.

This isn’t a typical startup event: Every attendee is a senior executive from a tech startup doing over $500K a month. Content focuses on scaling products, customers, and the company itself to handle rapid expansion, competition, globalization, and M&A. And the speakers are people who seldom take the stage; several have agreed to participate only because of the Chatham House rule and intimate setting.

Scale-stage companies have to cross a perilous chasm. They’re big enough to attract the attention of powerful incumbents, but not yet well-enough entrenched to defend themselves in the marketplace. They need an unfair advantage.

There are two ways such organizations can find that advantage. The first is to introduce differentiated product offerings; the second is to streamline internal processes. In both cases, the goal is to sustain rapid growth while remaining agile and cost-effective.